Need Content for Your Blog? Here's the key…

THE FIRST KEY: Use PLR to help you get a start on adding some great content to your website.

THE SECOND KEY: Alter the content. Add your voice to it. Add your products, your services, your business into it.

THEN PUBLISH!!!

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I am ready to learn more… and if you are too — then this might just be the ticket you need. Let me know when you join so we can connect in the forum.

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Private Label Rights (PLR) and Ghostwritten Articles: Are they Ethical?

Recently, in an interview, I was asked “Is it ethical to use private label rights and ghostwritten articles?”

Let me step back a moment and explain… Private label rights (or PLR) articles and ghostwritten articles are used by web owners as a method of outsourcing some of their content.

  • PLR articles are packages of articles that are pre-written and sold to more than one person.
  • Ghostwritten articles are articles that are written by someone else just for you that you can put your name on and are not sold to anyone else.

In both cases, you are allowed to edit the content as much or as little as you’d like and use the articles on your website, blog, or in your newsletter.

So, back to the question. Is it ethical? My answer was, “usually, yes”.

If you’re using the articles and saying “written by me” without changing anything at all, it may bite you in the butt later, when someone else does the same thing. Does that make it unethical? Not really. It’s just not smart. Can you use the article as it is or edited slightly, without saying it was written by you? Of course!

Most PLR packs are written by ghostwriters. Ghostwriters are professional researchers and writers. If you purchase well-written, informative PLR or ghostwritten articles and share them with your readers, don’t you all benefit? Your readers benefit by getting great information. You benefit by saving time. Is it any different than hiring a graphic designer or webmaster? Not in my opinion. Heck, most politicians don’t write their own speeches. They leave that to people who are professional speech writers.

Can It Help Me Earn Loyalty with My Direct Sales Customers?

Of course, you’d want to only use top-notch articles and not “sell-out” just to pump out blog posts or web pages quicker. We recommend you research thoroughly before choosing any ghostwriter or PLR service.

Here’s what to look for in a PLR service so you don’t waste your money:

  1. Make sure the articles are written well.
  2. Make sure that you know what topics you’ll receive (instead of some grab-bag of articles).
  3. Be sure that the people running the program have some experience in article writing themselves, so they know what they’re doing.

There’s no point in doing everything on your own, especially if you dislike writing. All successful business people outsource the tasks they are not good at or dislike. Check it out. It might take some pressure off you and allow you to spend more time with your kids. And, that’s definitely ethical.

Article written by: Guest Blogger, Nicole Dean is the owner of  www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

PLR vs. Free Reprint Articles: Which is Best?

Content is always in high demand. Right now the focus seems to be on Private Label Rights (or PLR) articles. PLR articles are pre-written and sold in packages to online businesses looking for content. The big selling points of PLR articles are that you may edit the articles and that there is no author bio required (so they don’t have any outbound links).

Compare PLR articles to free reprint articles. Free reprint articles from places like ezinearticles.com or freeaffiliatearticles.com are written by people who have something they’d like to share. (Or, they are sometimes written by people just publishing junk, in the hopes that they’ll get some incoming links. But, good article directories will delete those, so we’ll focus on the good ones here.)

So, which is better? Honestly, each has its place. Sometimes you’ll find an excellent free reprint article that you’ll want to share with your readers and you won’t mind a bit having an outbound link, especially if there is an affiliate program associated with it. The free reprint article added value to your readers, and you didn’t have to write the article. That’s what free reprint articles are all about.

Other times you’ll already have an idea in mind for a topic and you’ll just want a boost getting that section of your website done. If you run across a high quality PLR package on that niche, you’re set to go.

So, how do you know which PLR service or membership to choose?

Here are some guidelines to follow:

1. Some PLR sites offer a monthly membership where you receive a grab-bag of articles – on any topic. If you already know what you need, this may be a waste of money. Other PLR sites will list topics and you can buy the articles in a shopping cart. That ensures you receive the articles you need when you need them.

2. Are the articles written by professional writers with experience? Or are they outsourced to the cheapest overseas help they can find – no matter the quality? If the articles are going to be a reflection of your business, you’ll want to ensure that the articles are well-written.

3. Who’s running this thing? Is the PLR site run by someone who knows about content or someone who thinks they can ride the content wave and make a quick buck? Make sure you’re hitching your wagon to someone who knows what they’re doing.

Those are just a few tips to keep you from wasting money on a PLR site that you can’t use. Continue to use free reprint articles, but look into PLR articles as well. They can both benefit your website and your business.

Article written by: Guest Blogger, Nicole Dean is the owner of  www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

Private Label Rights (PLR) vs. Ghostwriting: Which is Better?

Private Label Rights (PLR) articles and ghostwritten articles are both options when you need web content. Each is unique in its qualities and each has its drawbacks.

What’s the benefit of Customizing PLR?

So, when you need content, which should you choose? Let’s analyze both options to find out which option is right for you.

Ghostwritten Articles

Ghostwritten articles are written just for your use. You own the article and can do whatever you’d like to with it.

Pros:

1.  The article is unique to you and you do not share the content with anyone else.

Cons:

1.  Ghostwritten articles are quite a bit more expensive per article than PLR packages.
2.  You have the responsibility of finding a good writer.
3.  The quality can be questionable.
4.  You need to check your articles to make sure your ghostwriter isn’t stealing content. Unfortunately that does happen.

PLR Articles

PLR articles are pre-written articles that are sold in packages, or as part of a monthly membership.

Pros:

1.  PLR articles are much more affordable than ghostwritten ones.
2.  The content is ready, so you don’t have to wait for a ghostwriter to become available or find a ghostwriter who is available.

Cons:

1.  The content is not unique. You share the articles with the other people who purchased the package or membership.
2.  You can’t submit the PLR articles to article directories.
3.  The quality can be questionable.
4.  You have to find PLR packages in your niche – or hope that the membership you signed up for sends you ones that you can use.

How can you even the odds between the two? Find a quality PLR service that allows you choose your topics. If the articles are well written, and their distribution is limited, it’s almost as good as getting ghostwritten content just for you. That way, you get the best of both worlds – quality content at a great price.

What are some ways to Edit or Customize PLR?

Article written by: Guest Blogger, Nicole Dean is the owner of  www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

What Can you Do with PLR Articles?

You may have seen the term Private Label Rights or PLR articles being tossed around frequently lately. PLR articles are articles you can buy (usually in packages or as part of a membership) that you may edit and use as you wish. Unlike free reprint articles, you are not required to link back to anyone else’s website which makes them appealing to many web publishers.

Once you understand the concept behind PLR articles, you can see why they are appealing. Most people can envision the value of adding the articles to their websites.

But, did you know there are more ways to use PLR articles than that?

1. Add them to your blog.
Similar to adding PLR articles to your website, you can take excerpts and use them on your blog for fresh content. Whether you take a portion and use it as a “tip of the day” or use the entire article, PLR articles can be a huge time saver for you.

2. Send them in your newsletter.
Need content for your newsletter? PLR articles are an option. Of course, if you’re developing a relationship with your readers, you may wish to edit the articles to make them your own voice. However, you can pull a section from a PLR article – use it as inspiration — and whip out a newsletter in minutes.

3. Start an ecourse
If you purchase a package of PLR articles based on a theme, it’s quite easy to turn them into an ecourse simply by adding them to your auto-responder. Something as simple as “Five Ideas for Kids Lunches” can become a 5 day ecourse to grow a big newsletter list.

4. Use them in your podcast
Take a PLR article and use it as inspiration for a podcast. Add the content and you’re done.

5. Send them in a print mailing
Direct mailing is huge. If you have a list of postal mailing addresses, put together a free report from PLR articles and send it out.

6. Create a special report
Simply bulk together some PLR articles that have the same topic, and make them flow into a special report. Turn it into a pdf file and give it away to your website visitors.

See how easy that is? The only hard part is finding a PLR service that is high quality and fits your niche. Look around. Make sure the PLR package or membership you choose provides you with high quality articles so you can create something you’ll be proud of.

One More Tip: Can It Help Team?

Article written by: Guest Blogger, Nicole Dean is the owner of  www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

Private Label Rights (PLR) articles – How to Choose a Good Service

Private Label Rights (PLR) articles are hot right now.

What is PLR Content?

The only problem is that many people have tried them and been very disappointed. I can’t say I blame them. I’ve been disappointed, too.

Oftentimes, the PLR services you may have tried are lacking in several areas. So, what makes a good PLR service and how can you make sure that you don’t waste you money on a bad one?

Here are some questions to ask yourself before investing any money into a PLR package or membership.

1. What topics are you getting?
I mean, seriously, if you are promised 100 articles each month, but you end up receiving a selection on Laser Hair Removal and Divorce, when all your websites are about cooking… You just wasted money.

2. What quality are you getting?
Say you’re lucky enough to get a series of articles on your topic. Take a minute to look at them. Are they pure fluff? I’ve paid for articles that had no original ideas, or worse, were written so poorly that there’s no possible way I’d put them on my website. Make sure your PLR package contains quality articles. Otherwise, you just wasted money.

3. How many other people are getting the exact same articles?
If 1000 other people signed up to get the same articles, are you really receiving any value? Perhaps, if you don’t mind reworking the articles. However, if you’d like more unique articles, then you may consider a more limited PLR service.

4. Does the PLR service give you any extras?
Are they offering training on ways to use their PLR articles? Do they provide you with ways to monetize the articles you’ve purchased? Some PLR sites will include recommended affiliate programs and training on how to use their articles to get the most benefits from their service.

Really assess the value you’re receiving when investing in any PLR package or service so that you don’t end up wasting your money. I don’t want you to make the same mistakes I did.

How to Avoid Bad PLR Content?

Article written by: Guest Blogger, Nicole Dean is the owner of  www.EasyPLR.com – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.

What Many Businesses Miss: A Multi-Billion Dollar Market

The goal of any business is to make money. And, we’re not just talking about the short term but long term goals of increased revenue. To that end, many businesses are missing out on a multi-billion dollar market: moms. Marketing to moms is the wave of the now and the future.

Why are moms so important?

Moms are enterprising. According to BSM Media Inc., mom spending is already over the trillion dollar mark. That’s more than the budget of some third world countries.

Also according to BSM Media Inc., almost 90 percent of moms consider themselves the financial head of the home. Her husband may bring home most of the bacon but it is the moms who decide how to spend it. They shop for everything related to the household: kids clothing, appliances, electronics, outdoor furniture, accessories and home improvement items.

Any husband that shops for these things is going to consult their wives before buying them. Why? Wives do the research into these products to find the best on the market. Moms influence as much as 85 percent of the purchases for the home. That’s over 70 million women we are talking about here. It doesn’t get any bigger than that.

Think about all of the tasks that moms handle in a day. They take care of the housework, shuffle kids from school to sporting events to other activities, cook dinner and manage the finances. In order to keep everything straight, they employ a wide variety of technology. It’s not uncommon to see a mom sitting in the park watching her kids play while listening to an iPod or browsing the Internet on her iPhone.

Moms are also savvy on the Internet. The trend for many years has been moms coming out of the workplace and starting their own businesses at home to spend more time with their kids. To that end, moms have developed a network of blogs, websites and forums designed to teach moms everything from designing websites, starting Internet businesses, marketing to other moms and managing their homes all the while. Their buying power increased exponentially with their knowledge.

Manly mistake?

Traditionally the only products marketed towards women were household products and cooking items. This goes back to the archaic thought that a woman’s place was in the home. That has been a huge detriment to many companies as they are beginning to see.

Women and moms have made an imprint in the man’s world in many areas. Women are not limited to office jobs; they are CEOs and CFOs. They don’t just surf the Web, they are becoming entrepreneurs with widening influence over Internet marketing. Having moms shun your product because you are not marketing to them means they are also spreading the word to other moms across the world (via the Internet) and in their own communities.

The future

Moms are influenced by other moms. Several generations of moms are coming together to influence the spending habits of major corporations. In the future the trend will continue. As moms become more “connected” in the world, their spending will increase. No product is off limits to mom advertising.

Moms do rule the world. Gain the support of savvy moms with your products and your business will reap the benefits.

Need help with content? Check out:

  • Mom PLR Ebooks
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What is PLR?

A few questions have been asked – what is PLR?

I think that this will describe it best. From my recent PLR purchase – using the $50 gift certificate that I earned through the MomWebs Hosting Competition: (NOTE: Keep in mind – each website, each company, each PLR might have different rules on how you can use them – so make sure you read before you start adding it to your website, Squidoo Lens, as a blog post, your freebie report, your paid for products, etc.)

EasyPLR.com Rules

What Can You Do With Our Private Label Rights Content?

  • You can put your own name on the article.
  • You can change (edit/enhance/rewrite) the articles as you wish.
  • You can use these articles on your website or blog.
  • You can use these articles in your newsletter.
  • You can use these articles in your autoresponder.
  • You can use these articles in your membership site.
  • You can use them in a free eCourse
  • You can use them in a free Special Report.
  • You can use them in a free eBook.
  • You can use them in a paid product.
  • You can use them in a course that you teach via webinar, teleseminar, or even a live offline event.
  • You can use our content to write your first best-selling book – print it yourself, get a publisher, or list it on Amazon.com

What Can NOT Be Done With These Articles?

  • You may not use any content from any EasyPLR.com package as part of another PLR product.
  • You may not distribute the articles through a free reprint directory. (This is against terms of service for most article directories.)

The Choice is Clear – EasyPLR articles are better.