I NEED to generate more traffic … but HOW?

  • Squidoo
  • Social Bookmarking sites
    • Digg
    • Del.icio.us
    • Technorati
    • Newswire
    • Wikipedia
    • Reddit
    • StumbleUpon
    • WikiHow
    • Flickr
    • Yahoo! 360
    • Google Buzz
    • Furl
    • Ning
    • Yahoo! Answers
  • Article Marketing
  • Press Release
  • Ezine Directories
  • Ads (about your products/services/business in general)
  • Webinars/Teleseminars/Teleclasses
  • Social Marketing
    • Facebook
    • Twitter
    • LinkedIn
    • MySpace
  • Podcasting
  • Blogging
  • Search Engine Optimization
  • Forum Participation
  • Joint Ventures

All of these ideas would be a great way to generate more traffic – keep in mind – continue to use your keywords all throughout each task that you complete to ensure that you are generating the right traffic.

How Can I Customize SEO On My Site?

  1. Check to see if your wordpress.org theme has SEO Settings? If so – click and review and apply changes as you wish.
  2. If your theme doesn’t have SEO Settings – then you are still in luck – WordPress.org’s amazing plugins (of course!) – install All In One SEO Pack plugin.
    • When you use this plugin – make sure you have the Home Page set the way you want it, Post Title as “%post_title% and Page Title as %page_title% | %blog_title%
    • You may wish to apply “Noindex” to your archives and tag pages – as these are duplicate to the actual blog page.
    • “NoFollow” for your home page full over “Read More” linking to the complete blog posts – then you may want to apply this: within your index.php file

      Look for <a href=”<?php the_permalink() ?>” then simply add “rel=”nofollow”

      <a href=”<?php the_permalink() ?>” “rel=”nonfollow”

  3.  Are your permalinks customized? Change your permalinks to /%postname%/
  4. Does www and non-www work for your website? To test this – type in www.domain.com into your browser – does it go to your site? Then type in domain.com into your browser – does it go to your site? If one of them doesn’t work – then you need to get it setup so it does.Or visit WebsiteGrader.com –
    Permanent Redirect Not Found
    Search engines may think stacijansma.com and www.stacijansma.com are two different sites.You should set up a permanent redirect (technically called a “301 redirect”) between these sites. Once you do that, you will get full search engine credit for your work on these sites.

    With WordPress it should be setup – however it is coded as a 302 and 301 redirect is best.

    • To get this to work for your website you will need to edit your .htaccess file# Begin 301RewriteEngine OnRewriteCond %{HTTP_HOST} !^www.domain.com [NC]RewriteRule ^(.*)$ http://www.domain.com/$1 [L,R=301]

      # BEGIN WordPress
      <IfModule mod_rewrite.c>
      RewriteEngine On
      RewriteBase /
      RewriteRule ^index.php$ – [L]
      RewriteCond %{REQUEST_FILENAME} !-f
      RewriteCond %{REQUEST_FILENAME} !-d
      RewriteRule ./index.php [L]
      # END WordPress

    If you want to redirect from the www to the non-www then this portion needs to be changed:

    # Begin 301RewriteEngine OnRewriteCond %{HTTP_HOST} !^domain.com [NC]RewriteRule ^(.*) http://domain.com/$1 [L,R=301]

Hope this helps you! If you have anything to add – please leave a comment and share with others!

SEO (Search Engine Optimization) – What Can You Start With Today?

  1. Analyze the SERPs (Search Engine Results Pages) for your keywords. Who is ranking (aka competitor)? What do you see that they are doing effectively/ineffectively? Learn more about your competition. I tell clients – tell me your top 3 competitors.
  2. Create a list of your competition – again focus on at least the top 3 competitors.
  3. Resources that can help you:
    • Yahoo Site Explorer
    • Google Analytics
    • Google Webmaster Tools
    • Bing Webmaster Center
  4.  Check Google, Bing and Yahoo to make sure the site you want ranked in the search engines is being indexed. The tool I use to help get a client’s website indexed – is by submitting their sitemap through the Webmaster Tools and WordPress.org Plugin: Google XML Sitemaps

Looking for tips and tricks to help you with your online business?

Link Building Thursday

Add a link to your website on all of your social media, networking and bookmarking sites.

Can you use the tactic of link bait as a tool. [Read More from Wikipedia about Link bait]

SEO Tip Wednesday!

Optimize your website’s:

  • title tags
  • URLs
  • Anchor Text
  • HTML structure (H1, H2 [heading tags])
  • and keyword usage.

I use Market Samurai to help me optimize my websites. You can get a free trial today!

Are you using SEO to the fullest?

Lately I have been focusing on ways that I can move my website to the top of the Google search engines results. What I have been learning is you can control certain things such as ON-SITE SEO. On-site means what you can do for yourself within your own website.

Another key tip I found is to optimizing for local search and you will find less competition and it is easier to maintain a small and focused scope. Some questions that I found to be useful to ask:

Why are you wanting people to visit your website? Do you want people to just visit or do you want an “action” to take place during their visit (such as buy a product/service/or is this a lead page to another website)?

For example – FREE informational website – want people to visit and read what is listed. Services or Products based website – you want to sell something to your visitors.

Next think about keywords that will bring visitors to your website. Try to collect at least 5 main keywords. (Tip: Use Market Samurai to help you. Or sign up for Google Adwords. Use the keyword tool and ad text ideas generator, you will find that both of these tools can help you in many ways.)

Create a list of the best keywords that you located, these keywords should be 2+ keyword phrases. Of course the longer keyword phrases the better.

Start to use these keywords on the website for on-site SEO. Put the keywords in your Meta Title, Meta description, and Heading tags.

Your action plan: “Just Do It!” Put this on your to-do list for this next week. I would dedicate about 1 hour to keyword research and about 1/2-1 hour for implementation of your results.

SEO Resources:

Is your website SEO'd?

Sometimes it is difficult to know if your website is setup correctly. For someone who has been doing business for years and years they may think that everything is going great – until they get a new set of eyes on their entire process and soon realize that their site is not SEO’d, there site is not bringing traffic from the search engines… WHY?

Have you looked at your website’s URLs? That is the first indication… How are your permalinks set up?

Example of Webpage URL
Before: http://stacijansma.com/?p=123
Optimized: http://stacijansma.com/contact or http://stacijansma.com/services and for my blog posts... you will see http://stacijansma.com/blog-post-name

So what does your URLs look like?